Our Story

Our story

Founded in 2012, Purling originated from a desire to bring to life traditional games in a new way; using colour, art, beautiful materials and specialist finishing processes to create games that feel wonderful to play with, are visually appealing and at the same time, positively enhance and complement homes, offices and other work and living spaces.

From our start we've made some big waves and already worked with a host of well known brand names and individuals, from artists to sports stars, media personalities and influencers to serve discerning customers in countries across the world.

Launching chess in luxurious materials - Ebony, Boxwood, Maple & Alabaster, hand carved and lacquered with Italian Nappa Leather base felts featuring the Purling logo embossed in 18 carat gold, Purling sets soon established themselves as style leaders with their luxury and highly tactile feel making sets with which people love to play.

We extended the product offer, working with local and international artists, to create "one off" pieces that are as much an art statement as a playable game, complimenting our core designs.

Our backgammon and playing cards added to the early ranges proved a great success and are highly collectable across our domestic and overseas markets. Both are back on the scene in late 2022, revitalised and refreshed under the keen eye of our Creative Director, Gosia.

The further introduction of new product categories (you'll love them we hope) and new collaborations with global luxury retailers, auction houses and premium global publications will further escalate Purling within the luxury games and design sectors.

Purling games grace homes and offices across the globe as well as on board cruise liners and private craft on the water and in the air.
Our ability to customise our games has led to commissions for sets which are the perfect finishing touch to a design scheme whatever the location, theme or colour scheme.

In 2021, a new management team were appointed to grow and lead the business into new areas whilst building on the strong heritage already established. Led by our Chairman, Gillian, a successful entrepreneur and investor, the team have built new and further developed longstanding relationships with suppliers, distributors and the customer base to take Purling forward.

In 2022, we celebrated our 10th anniversary with the appointment of our first Brand Ambassador - Zsoka Gaal.
Zsoka is a Hungarian WIM (Woman International Master - chess), achieving the title in 2021 at the age of 14 years and 2 months and was the online World Youth Champion - Girls under 14 years category, in the same year.

Along with our soon to be unveiled Location Ambassador scheme we have a lot of excitement planned for the future and we're delighted to be working with a host of new partners, retailers and collaborators to bring Purling into even more people's lives.

Now celebrating our 10th year, Purling continues to focus on delivering the highest standards, quality and craftsmanship in beautiful games, that are made for life and to encourage people to "Make Time to Play".

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